William Hill has a long history as one of the top bookmaking organizations in the world. The renowned bookmaker has been operating in the U.K. since 1934. Through its first 70 years, the company focused on providing bookmaking services in the U.K. and other parts of Europe via betting shops and other land-based operations. At the turn of the century, the huge gaming conglomerate made the transition into the iGaming market.
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After about 10 years with an online presence in the U.K., William Hill made to the decision to jump into another active adult gaming market. After acquiring prominent Australian online bookmakers like Centrebet, Tom Waterhouse and Sportingbet, the company assumed the role as the largest bookmaker operating “down under” in the Northern Territory of Australia. Overall, William Hill employs over 17,000 people worldwide, maintains thousands of betting shops and has dedicated online gaming operations on two continents.
The Secret to William Hill’s Success
For over eight decades now, William Hill has maintained a reputation that is second to none. They garnered this reputation by giving its punters what they want. Through its bookmaking services, the company provides punters will the opportunity to wager on top sports events from all over the world.
The robust sports wagering menu includes a wide range of sports from Europe, Asia and North America. From Europe, punters can wager on world class football (soccer) matches, rugby, darts, boxing and hockey. From Asia, punters have access to Australian Rules Football, basketball, cricket and martial arts. From North America, wagering is available from almost every major sport, including MLS, NHL, MLB, NBA, NFL, NCAA BB, NCAA FB and the WNBA.
At every level William Hill provides access to straight wagers, multi-event wagers, future odds wagering, proposition bets and special events with special wagering menus. For horse racing punters, the company handles races from the U.K., France, Germany, Ireland, Japan, Hong Kong, Argentina and most of the major racing venues in North America.
While it’s true that punters can find many of these things with other sportsbooks, William Hill maintains another secret weapon, a meaningful bonus program. In the race book, punters are presented with an interesting array of promotions that have been designed to give them the opportunity to win more and win more often. With that said, its the William Hill first deposit bonus that usually draws the attention of prospective punters.
The William Hill First Deposit Bonus
Among the nation’s top bookmakers, William Hill deposit bonus is at the top of the list from a monetary standpoint. Currently, the William Hill deposit bonus is designed around the need for the punter to make a qualifying bet. Prior to placing that wager, a new punter will have to register for an account and make an initial deposit. It’s worth noting that punters who make their initial deposit using any of the William Hill deposit options, other than POLi, will be eligible for this bonus bet offer. Depending on the William Hill deposit options used, the William Hill minimum deposit requirement ranges between $5 and $10. As long as they meet this William Hill minimum deposit requirement, punters will be able to meet the minimum qualifying bet requirement needed to benefit from the promotion. Note: This promotion is only available for Australia residents using AUD. Punters from NSW, VIC, WA or SA are not eligible for bonus offers.
Once that initial deposit has been made, the punter is required to make a qualifying wager on an eligible market. Based on the advertised promotion, punters are eligible to receive up to $200 in free bets based on 100% of the value of their first settled bet. A settled bet is defined as a bet on a sports event that has gone final. Once the free bet bonus has been allocated to the punter’s bonus account, the following terms and conditions are applicable.
- Allocated free bets must be wagered within 7 days.
- Bonus bets must be made in increments of $10 or greater with possible winnings capped at $10,000 or maximum odds of 101/1.
- Only winnings from bonus bets will be deposited into the punter’s regular wagering account with the bonus bet stake amounts reverting back to William Hill.
- Punters are required to meet the promotion’s rollover requirement. As it stands, the punter is required to wager the winnings 1X at odds of +150 or greater. The rollover requirement must be met within 90 days of receiving the bonus bet amount.
- Once the rollover requirement has been met, net winnings become eligible for withdrawal based on the site’s standard withdrawal policy.
Other William Hill Sports Betting Promotions
On a weekly and sometimes daily basis, William Hill offers a variety of bonus promotions on specific sports events, using a specific William Hill free bet code to identify the offer. Some of these bonus promotions are William Hill no deposit bonus offers. In other cases, the punter might be required to make a reload deposit in order to take advantage of the promotion. When the bonus offer is made as a William Hill no deposit bonus, this is usually done as a reward for loyalty to the bookmaker and may not go out to the general population of punters.
Using the appropriate William Hill free bet code, here’s a list of exciting sports betting promotions that are currently available to the general population.
Premium Pricing – On selected sports events, William Hill is offering premium pricing on both sides of a straight bet wager. Premium prices will be higher that the prices listed on the regular wagering menu.
Live Streaming – Punters will be eligible to view live streaming of predetermined sports events from around the world if they have placed a real money wager within 24 hours of the time they wish to have access. This offer is only available for punters who are Australian residents and are logged into their William Hill wagering account.
Multi-Insurance+ – If punters places a multi-event (parlay) wager that contains 4 or more events with cumulative odds that would pay out at 4/1 or greater, they are eligible to receive a full refund of up to $50 should they lose only one of the events on the ticket. If the multi-bet wins, they are eligible to receive additional bonus bets, up to a value of 40% of the winnings from that bet.
In all cases, bonus promotions are subject to change without notification. Punters must abide by all terms and conditions or risk losing not only the bonus bet amounts, but also any related winnings derived from those bonus bets. For more information related to the menu of current bonus promotions, punters are encouraged to visit the William Hill – Australia website or contact the site’s customer service department at the punter’s convenience.
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